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TikTok Shop马来西亚平台佣金规则
TikTok知识大纲，为TT123系统整理的入门级TikTok知识大全，涵盖注册、运营推广、广告等卖家所需的知识、干货实操等，适用于所有阶段的TikTok卖家。
3489
2024-04-07 15:51
2024-04-07 15:51
3489亚马逊/独立站通过TikTok引流获客的打法复制，带你掌握跨境流量密码>>>
什么是市场佣金
市场佣金是 TikTok Shop 根据产品价格向马来西亚所有卖家收取的费用。
TikTokShop 的市场佣金是多少？
平台佣金率请参考(以下平台佣金率不含VAT)：
Cluster | Category | Subcategory | Commission fee rate (SST exclusive) |
Electronics | Automotive & Motorcycle | Car Electronics | 3.50% |
Beauty & Personal Care | Personal Care Appliances | 3.00% | |
Computers & Office Equipment | Data Storage & Software | 2.50% | |
Computers & Office Equipment | Desktop & Laptop Components | 2.50% | |
Computers & Office Equipment | Desktop Computers, Laptops & Tablets | 2.50% | |
Computers & Office Equipment | Network Components | 2.50% | |
Computers & Office Equipment | Office Equipment | 3.00% | |
Computers & Office Equipment | Peripherals & Accessories | 3.50% | |
Household Appliances | Commercial Appliances | 2.50% | |
Household Appliances | Home Appliances | 2.50% | |
Household Appliances | Kitchen Appliances | 2.50% | |
Household Appliances | Large Home Appliances | 2.50% | |
Phones & Electronics | Gaming & Consoles | 2.50% | |
Phones & Electronics | Audio & Video | 4.00% | |
Phones & Electronics | Cameras & Photography | 2.50% | |
Phones & Electronics | Education Devices | 4.00% | |
Phones & Electronics | Phone Accessories | 4.00% | |
Phones & Electronics | Phones & Tablets | 2.50% | |
Phones & Electronics | Smart & Wearable Devices | 2.50% | |
Phones & Electronics | Tablet & Computer Accessories | 2.50% | |
Phones & Electronics | Universal Accessories | 4.00% | |
Textiles & Soft Furnishings | Fabrics & Sewing Supplies | 4.00% | |
Fashion | Fashion Accessories | Clothes Accessories | 4.00% |
Fashion Accessories | Costume Jewellery & Accessories | 4.00% | |
Fashion Accessories | Dressmaking Fabrics | 4.00% | |
Fashion Accessories | Eyewear | 4.00% | |
Fashion Accessories | Hair Accessories | 4.00% | |
Fashion Accessories | Hair Extensions & Wigs | 4.00% | |
Fashion Accessories | Watches & Accessories | 4.00% | |
Jewellery Accessories & Derivatives | Amber | 4.00% | |
Jewellery Accessories & Derivatives | Artificial Gemstones | 4.00% | |
Jewellery Accessories & Derivatives | Diamond | 4.00% | |
Jewellery Accessories & Derivatives | Gold | 4.00% | |
Jewellery Accessories & Derivatives | Jade | 4.00% | |
Jewellery Accessories & Derivatives | Mellite | 4.00% | |
Jewellery Accessories & Derivatives | Natural Crystal | 4.00% | |
Jewellery Accessories & Derivatives | Non-natural Crystal | 4.00% | |
Jewellery Accessories & Derivatives | Pearl | 4.00% | |
Jewellery Accessories & Derivatives | Platinum & Carat Gold | 4.00% | |
Jewellery Accessories & Derivatives | Ruby, Sapphire & Emerald | 4.00% | |
Jewellery Accessories & Derivatives | Semiprecious Stones | 4.00% | |
Jewellery Accessories & Derivatives | Silver | 4.00% | |
Luggage & Bags | Bag Accessories | 4.00% | |
Luggage & Bags | Functional Bags | 4.00% | |
Luggage & Bags | Luggage & Travel Bags | 4.00% | |
Luggage & Bags | Men's Bags | 4.00% | |
Luggage & Bags | Women's Bags | 4.00% | |
Menswear & Underwear | Men's Bottoms | 4.00% | |
Menswear & Underwear | Men's Sleepwear & Loungewear | 4.00% | |
Menswear & Underwear | Men's Special Clothing | 4.00% | |
Menswear & Underwear | Men's Suits & Overalls | 4.00% | |
Menswear & Underwear | Men's Tops | 4.00% | |
Menswear & Underwear | Men's Underwear | 4.00% | |
Muslim Fashion | Hijabs | 4.00% | |
Muslim Fashion | Islamic Accessories | 4.00% | |
Muslim Fashion | Islamic Sportswear | 4.00% | |
Muslim Fashion | Kids' Islamic Clothing | 4.00% | |
Muslim Fashion | Men's Islamic Clothing | 4.00% | |
Muslim Fashion | Outerwear | 4.00% | |
Muslim Fashion | Prayer Attire & Equipment | 4.00% | |
Muslim Fashion | Umroh Equipment | 4.00% | |
Muslim Fashion | Women's Islamic Clothing | 4.00% | |
Shoes | Men's Shoes | 4.00% | |
Shoes | Shoe Accessories | 4.00% | |
Shoes | Women's Shoes | 4.00% | |
Sports & Outdoor | Swimwear, Surfwear & Wetsuits | 4.00% | |
Womenswear & Underwear | Women's Bottoms | 4.00% | |
Womenswear & Underwear | Women's Dresses | 4.00% | |
Womenswear & Underwear | Women's Sleepwear & Loungewear | 4.00% | |
Womenswear & Underwear | Women's Special Clothing | 4.00% | |
Womenswear & Underwear | Women's Suits & Overalls | 4.00% | |
Womenswear & Underwear | Women's Tops | 4.00% | |
Womenswear & Underwear | Women's Underwear | 4.00% | |
FMCG | Baby & Maternity | Baby Care & Health | 3.50% |
Baby & Maternity | Baby Clothing & Shoes | 4.00% | |
Baby & Maternity | Baby Fashion Accessories | 4.00% | |
Baby & Maternity | Baby Furniture | 4.00% | |
Baby & Maternity | Baby Safety | 4.00% | |
Baby & Maternity | Baby Toys | 4.00% | |
Baby & Maternity | Baby Travel Essentials | 4.00% | |
Baby & Maternity | Formula Milk & Baby Food | 3.00% | |
Baby & Maternity | Maternity Supplies | 4.00% | |
Baby & Maternity | Nursing & Feeding | 3.00% | |
Beauty & Personal Care | Bath & Body Care | 3.50% | |
Beauty & Personal Care | Eye & Ear Care | 3.00% | |
Beauty & Personal Care | Feminine Care | 3.00% | |
Beauty & Personal Care | Hair Care & Styling | 3.50% | |
Beauty & Personal Care | Hand, Foot & Nail Care | 4.00% | |
Beauty & Personal Care | Makeup & Perfume | 4.00% | |
Beauty & Personal Care | Men's Care | 4.00% | |
Beauty & Personal Care | Nasal & Oral Care | 3.00% | |
Beauty & Personal Care | Personal Care Appliances | 3.00% | |
Beauty & Personal Care | Skincare | 3.50% | |
Beauty & Personal Care | Special Personal Care | 3.00% | |
Food & Beverages | Baking | 0.00% | |
Food & Beverages | Drinks | 3.50% | |
Food & Beverages | Fresh & Frozen Food | 0.00% | |
Food & Beverages | Instant Food | 3.50% | |
Food & Beverages | Milk & Dairy | 3.50% | |
Food & Beverages | Snacks | 3.50% | |
Food & Beverages | Staples & Cooking Essentials | 0.00% | |
Health | Alternative Medications & Treatments | 3.50% | |
Health | Food Supplement | 3.50% | |
Health | Medical Supplies | 3.50% | |
Health | OTC Medications & Treatments | 3.50% | |
Home Supplies | Home Care Supplies | 4.00% | |
Kids' Fashion | Boys' Clothes | 4.00% | |
Kids' Fashion | Boys' Footwear | 4.00% | |
Kids' Fashion | Girls' Clothes | 4.00% | |
Kids' Fashion | Girls' Footwear | 4.00% | |
Kids' Fashion | Kids' Fashion Accessories | 4.00% | |
Pet Supplies | Bird Supplies | 3.50% | |
Pet Supplies | Dog & Cat Accessories | 3.50% | |
Pet Supplies | Dog & Cat Clothing | 3.50% | |
Pet Supplies | Dog & Cat Food | 3.50% | |
Pet Supplies | Dog & Cat Furniture | 3.50% | |
Pet Supplies | Dog & Cat Grooming | 3.50% | |
Pet Supplies | Dog & Cat Healthcare | 3.50% | |
Pet Supplies | Dog & Cat Litter | 3.50% | |
Pet Supplies | Farm Animal & Poultry Supplies | 3.50% | |
Pet Supplies | Fish & Aquatic Supplies | 3.50% | |
Pet Supplies | Reptile & Amphibian Supplies | 3.50% | |
Pet Supplies | Small Animal Supplies | 3.50% | |
Toys & Hobbies | Classic & Novelty Toys | 4.00% | |
Toys & Hobbies | DIY | 4.00% | |
Toys & Hobbies | Dolls & Stuffed Toys | 4.00% | |
Toys & Hobbies | Educational Toys | 4.00% | |
Toys & Hobbies | Electric & Remote Control Toys | 4.00% | |
Toys & Hobbies | Games & Puzzles | 4.00% | |
Toys & Hobbies | Sports & Outdoor Play | 4.00% | |
Home & Living | Automotive & Motorcycle | Car Electronics | 3.50% |
Automotive & Motorcycle | Car Exterior Accessories | 3.50% | |
Automotive & Motorcycle | Car Interior Accessories | 3.50% | |
Automotive & Motorcycle | Car Lights | 3.50% | |
Automotive & Motorcycle | Car Repair Tools | 3.50% | |
Automotive & Motorcycle | Car Washing & Maintenance | 3.50% | |
Automotive & Motorcycle | Motorcycle Accessories | 3.50% | |
Automotive & Motorcycle | Motorcycle Parts | 3.50% | |
Baby & Maternity | Baby Care & Health | 3.50% | |
Baby & Maternity | Baby Clothing & Shoes | 4.00% | |
Baby & Maternity | Baby Fashion Accessories | 4.00% | |
Baby & Maternity | Baby Furniture | 4.00% | |
Baby & Maternity | Baby Safety | 4.00% | |
Baby & Maternity | Baby Toys | 4.00% | |
Baby & Maternity | Baby Travel Essentials | 4.00% | |
Baby & Maternity | Maternity Supplies | 4.00% | |
Baby & Maternity | Nursing & Feeding | 3.00% | |
Collections | Entertainment | 4.00% | |
Collections | Trading Cards & Accessories | 4.00% | |
Computers & Office Equipment | Office Equipment | 3.00% | |
Computers & Office Equipment | Office Stationery & Supplies | 3.00% | |
Furniture | Children's Furniture | 4.00% | |
Furniture | Commercial Furniture | 4.00% | |
Furniture | Furniture Parts | 4.00% | |
Furniture | Indoor Furniture | 4.00% | |
Furniture | Outdoor Furniture | 4.00% | |
Home Improvement | Bathroom Fixtures | 4.00% | |
Home Improvement | Building Supplies | 3.50% | |
Home Improvement | Electrical Equipment & Supplies | 3.50% | |
Home Improvement | Garden Supplies | 4.00% | |
Home Improvement | Kitchen Fixtures | 4.00% | |
Home Improvement | Lights & Lighting | 4.00% | |
Home Improvement | Security & Safety | 3.00% | |
Home Improvement | Smart Home Systems | 3.00% | |
Home Improvement | Solar & Wind Power | 3.50% | |
Home Supplies | Bathroom Supplies | 4.00% | |
Home Supplies | Festive & Party Supplies | 4.00% | |
Home Supplies | Home Care Supplies | 4.00% | |
Home Supplies | Home Decor | 4.00% | |
Home Supplies | Home Organizers | 4.00% | |
Home Supplies | Laundry Tools & Accessories | 4.00% | |
Home Supplies | Miscellaneous Home | 4.00% | |
Kids' Fashion | Boys' Clothes | 4.00% | |
Kids' Fashion | Boys' Footwear | 4.00% | |
Kids' Fashion | Girls' Clothes | 4.00% | |
Kids' Fashion | Girls' Footwear | 4.00% | |
Kids' Fashion | Kids' Fashion Accessories | 4.00% | |
Kitchenware | Bakeware | 4.00% | |
Kitchenware | Bar & Wine Utensils | 4.00% | |
Kitchenware | Barbecue | 4.00% | |
Kitchenware | Cookware | 4.00% | |
Kitchenware | Cutlery & Tableware | 4.00% | |
Kitchenware | Drinkware | 4.00% | |
Kitchenware | Kitchen Knives | 4.00% | |
Kitchenware | Kitchen Utensils & Gadgets | 4.00% | |
Kitchenware | Tea & Coffeeware | 4.00% | |
Pet Supplies | Bird Supplies | 3.50% | |
Pet Supplies | Dog & Cat Accessories | 3.50% | |
Pet Supplies | Dog & Cat Clothing | 3.50% | |
Pet Supplies | Dog & Cat Food | 3.50% | |
Pet Supplies | Dog & Cat Furniture | 3.50% | |
Pet Supplies | Dog & Cat Grooming | 3.50% | |
Pet Supplies | Dog & Cat Healthcare | 3.50% | |
Pet Supplies | Dog & Cat Litter | 3.50% | |
Pet Supplies | Farm Animal & Poultry Supplies | 3.50% | |
Pet Supplies | Fish & Aquatic Supplies | 3.50% | |
Pet Supplies | Reptile & Amphibian Supplies | 3.50% | |
Pet Supplies | Small Animal Supplies | 3.50% | |
Textiles & Soft Furnishings | Bedding | 4.00% | |
Textiles & Soft Furnishings | Fabrics & Sewing Supplies | 4.00% | |
Textiles & Soft Furnishings | Household Textiles | 4.00% | |
Tools & Hardware | Garden Tools | 4.00% | |
Tools & Hardware | Hand Tools | 4.00% | |
Tools & Hardware | Hardware | 4.00% | |
Tools & Hardware | Measuring Tools | 4.00% | |
Tools & Hardware | Power Tools | 4.00% | |
Tools & Hardware | Pumps & Plumbing | 4.00% | |
Tools & Hardware | Soldering Equipment | 4.00% | |
Tools & Hardware | Tool Organizers | 4.00% | |
Toys & Hobbies | Classic & Novelty Toys | 4.00% | |
Toys & Hobbies | DIY | 4.00% | |
Toys & Hobbies | Dolls & Stuffed Toys | 4.00% | |
Toys & Hobbies | Educational Toys | 4.00% | |
Toys & Hobbies | Electric & Remote Control Toys | 4.00% | |
Toys & Hobbies | Games & Puzzles | 4.00% | |
Toys & Hobbies | Musical Instruments & Accessories | 3.50% | |
Toys & Hobbies | Sports & Outdoor Play | 4.00% | |
Jewelry | Jewellery Accessories & Derivatives | Artificial Gemstones | 4.00% |
Jewellery Accessories & Derivatives | Gold | 4.00% | |
Jewellery Accessories & Derivatives | Jade | 4.00% | |
Jewellery Accessories & Derivatives | Natural Crystal | 4.00% | |
Jewellery Accessories & Derivatives | Non-natural Crystal | 4.00% | |
Jewellery Accessories & Derivatives | Pearl | 4.00% | |
Jewellery Accessories & Derivatives | Semiprecious Stones | 4.00% | |
Jewellery Accessories & Derivatives | Silver | 4.00% | |
Lifestyle | Automotive & Motorcycle | Auto Replacement Parts | 3.50% |
Automotive & Motorcycle | Car Electronics | 3.50% | |
Automotive & Motorcycle | Car Exterior Accessories | 3.50% | |
Automotive & Motorcycle | Car Interior Accessories | 3.50% | |
Automotive & Motorcycle | Car Lights | 3.50% | |
Automotive & Motorcycle | Car Repair Tools | 3.50% | |
Automotive & Motorcycle | Car Washing & Maintenance | 3.50% | |
Automotive & Motorcycle | Motorcycle Accessories | 3.50% | |
Automotive & Motorcycle | Motorcycle Parts | 3.50% | |
Automotive & Motorcycle | Quads, Motorhomes & Boats | 3.50% | |
Beauty & Personal Care | Personal Care Appliances | 3.00% | |
Books, Magazines & Audio | Children's & Infants' Books | 3.50% | |
Books, Magazines & Audio | Economics & Management | 3.50% | |
Books, Magazines & Audio | Education & Schooling | 3.50% | |
Books, Magazines & Audio | Humanities & Social Sciences | 3.50% | |
Books, Magazines & Audio | Lifestyle & Hobbies | 3.50% | |
Books, Magazines & Audio | Literature & Art | 3.50% | |
Books, Magazines & Audio | Science & Technology | 3.50% | |
Collections | Entertainment | 4.00% | |
Collections | Sports Collectibles | 4.00% | |
Collections | Trading Cards & Accessories | 4.00% | |
Computers & Office Equipment | Office Stationery & Supplies | 3.00% | |
Furniture | Children's Furniture | 4.00% | |
Furniture | Commercial Furniture | 4.00% | |
Furniture | Furniture Parts | 4.00% | |
Furniture | Indoor Furniture | 4.00% | |
Furniture | Outdoor Furniture | 4.00% | |
Home Improvement | Bathroom Fixtures | 4.00% | |
Home Improvement | Building Supplies | 3.50% | |
Home Improvement | Electrical Equipment & Supplies | 3.50% | |
Home Improvement | Garden Supplies | 4.00% | |
Home Improvement | Kitchen Fixtures | 4.00% | |
Home Improvement | Lights & Lighting | 4.00% | |
Home Improvement | Security & Safety | 3.00% | |
Home Improvement | Smart Home Systems | 3.00% | |
Home Improvement | Solar & Wind Power | 3.50% | |
Home Supplies | Bathroom Supplies | 4.00% | |
Home Supplies | Festive & Party Supplies | 4.00% | |
Home Supplies | Home Care Supplies | 4.00% | |
Home Supplies | Home Decor | 4.00% | |
Home Supplies | Home Organizers | 4.00% | |
Home Supplies | Laundry Tools & Accessories | 4.00% | |
Home Supplies | Miscellaneous Home | 4.00% | |
Kitchenware | Bakeware | 4.00% | |
Kitchenware | Bar & Wine Utensils | 4.00% | |
Kitchenware | Barbecue | 4.00% | |
Kitchenware | Cookware | 4.00% | |
Kitchenware | Cutlery & Tableware | 4.00% | |
Kitchenware | Drinkware | 4.00% | |
Kitchenware | Kitchen Knives | 4.00% | |
Kitchenware | Kitchen Utensils & Gadgets | 4.00% | |
Kitchenware | Tea & Coffeeware | 4.00% | |
Sports & Outdoor | Ball Sports Equipment | 4.00% | |
Sports & Outdoor | Camping & Hiking Equipment | 4.00% | |
Sports & Outdoor | Fan Shop | 4.00% | |
Sports & Outdoor | Fitness Equipment | 4.00% | |
Sports & Outdoor | Leisure & Outdoor Recreation Equipment | 4.00% | |
Sports & Outdoor | Sport & Outdoor Clothing | 4.00% | |
Sports & Outdoor | Sports & Outdoor Accessories | 4.00% | |
Sports & Outdoor | Sports Footwear | 4.00% | |
Sports & Outdoor | Swimwear, Surfwear & Wetsuits | 4.00% | |
Sports & Outdoor | Water Sports Equipment | 4.00% | |
Textiles & Soft Furnishings | Bedding | 4.00% | |
Textiles & Soft Furnishings | Fabrics & Sewing Supplies | 4.00% | |
Textiles & Soft Furnishings | Household Textiles | 4.00% | |
Tools & Hardware | Garden Tools | 4.00% | |
Tools & Hardware | Hand Tools | 4.00% | |
Tools & Hardware | Hardware | 4.00% | |
Tools & Hardware | Measuring Tools | 4.00% | |
Tools & Hardware | Power Tools | 4.00% | |
Tools & Hardware | Pumps & Plumbing | 4.00% | |
Tools & Hardware | Soldering Equipment | 4.00% | |
Tools & Hardware | Tool Organizers | 4.00% | |
Toys & Hobbies | Musical Instruments & Accessories | 3.50% | |
Sports & Outdoors | Collections | Sports Collectibles | 4.00% |
Sports & Outdoor | Ball Sports Equipment | 4.00% | |
Sports & Outdoor | Camping & Hiking Equipment | 4.00% | |
Sports & Outdoor | Fan Shop | 4.00% | |
Sports & Outdoor | Fitness Equipment | 4.00% | |
Sports & Outdoor | Leisure & Outdoor Recreation Equipment | 4.00% | |
Sports & Outdoor | Sport & Outdoor Clothing | 4.00% | |
Sports & Outdoor | Sports & Outdoor Accessories | 4.00% | |
Sports & Outdoor | Sports Footwear | 4.00% | |
Sports & Outdoor | Swimwear, Surfwear & Wetsuits | 4.00% | |
Sports & Outdoor | Water Sports Equipment | 4.00% |
如何按产品细分类目计算您的市场佣金
示例 1：仅订购一种类目的产品。
买家购买一把吉他。
原价：MYR 1000
卖家折扣：MYR 100
折扣后小计：MYR 900
吉他的子类别是家居与生活 -> 玩具和爱好 -> 乐器及配件； 因此，适用的市场佣金率为 3.5%（不包括 VAT）。
市场佣金计算如下：
原价 | MYR 1000 |
卖家折扣 | MYR 100 |
折扣后小计 | MYR 900 |
佣金率 | 3.5% |
SST税 | 10% |
后佣金率 | 3.85% |
市场佣金费= 折扣后小计 x SST 后佣金率 | MYR 34.65 |
FAQ
谁将被收取佣金费用？
马来西亚 TikTok Shop 平台上的所有 TikTok Shop 卖家。
什么是“有效订单”？
有效订单是指已经成功交付给买家并被买家接受的已付款订单。 取消或全额退回或退款的订单不被视为有效订单。
如何收取佣金？
市场佣金费用将直接从订单结算中扣除。
市场佣金是否已含税？
上述表中的市场佣金费率不包括 SST税。
每笔订单扣除的市场佣金包含SST税。
市场佣金是否有豁免？
是的。 有两项豁免。
新入驻TikTok Shop 马来西亚的店铺在入驻起 90 天内免收市场佣金。
对于客户通过商城成功购买的产品，卖家将享受 0% 的市场佣金豁免。 政策详情如下：
适用卖家：所有卖家。
适用场景：如果客户通过 TikTok 应用内的商城成功购买产品，则该订单的相应产品将被视为可免除市场佣金的产品。 根据购物中心 0% 豁免政策，该产品将获得 0% 市场佣金豁免。
本政策生效日期：2023年8月11日10:00起至另行通知
只有来自这 2 个入口点（标有方形红色框）的产品才会被视为商城入口点：
我在哪里可以查看有效订单所收取的佣金金额详情？
您可以在TikTok Shop 卖家中心->资产->订单结算账单->查看详情中看到。
注意：屏幕截图仅供参考。 实际界面显示和费率可能有所不同。
退款流程是什么样的？
如果整个订单被退回，则全额佣金将退还给卖家。 如果部分订单被退款，则退款商品所收取的佣金将退还给卖家。
由于这是一项应收费用，是否会收到一张发票，发票是否会写 TikTok Shop 当月收取的全部市场佣金金额？
是的，您将在下个月收到上个月计费周期的发票。 您可以前往财务->发票中心->平台服务费下载发票。
注：佣金费用目前列在平台服务费发票下。
注意：屏幕截图仅供参考。 实际界面显示和费率可能有所不同。
如果 TikTok Shop 上有一个新类目，而我的产品恰好属于该类目，那么市场佣金费率是多少？
我们将在新类目推出之前指定特定的市场佣金费率。 但是，如果尚未为新类目指定具体费率，则默认情况下，市场佣金费率为 2.0%。
如果我不确定我的产品的市场佣金费率是多少，会发生什么？
您可以在 TikTok Shop 卖家中心 -> 帮助中心联系我们的支持团队。
或者您也可以在“票证日志”中提交查询票证，或者请随时通过“在线支持”联系我们的支持代表
TT123卖家导航旗下公众号【TT123跨境电商】深耕TikTok平台，分享出海趋势、优质干货。
扫描右侧二维码，关注后回复【加群】，加入TikTok卖家交流群~
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阿里跨境大涨，Lazada亮底牌叫板劲敌！11月15日晚间，阿里巴巴集团控股有限公司公布了截至 2024年9月30日的季度业绩。图源：阿里巴巴集团2024年9月季度财报截图财报显示，本季度收入为人民币2365.03亿元，同比增长5%。经调整EBITA同比下降5%至人民币405.61亿元。主要归因于阿里巴巴对电商业务的投入增加所致，部分被收入增长和运营效率提升所抵销。首席执行官吴泳铭表示：“我们对核心业务的前景较过往更有信心，并将继续投入以
庭院机器人出海：中国智造抢占欧美市场，征服中产家庭一个很有趣的问题，问：中美两国的中产阶级，最大的不同是什么？答案是：看有没有草坪。对于欧美的中产阶级而言，私人庭院是他们住宅的标志性特征，不仅提供了环境净化、缓解生活压力、彰显品味的情绪价值，也有助于提升住宅的美观度和邻里间的互动。但是维护一个美丽的庭院需要投入大量的时间、精力和成本，比如家庭年均草坪维护费用在$928-$1856之间，平均每周需要花费4个小时维护草坪，有时候需要一个月割草2-3次
TikTok Shop预计黑五销售三位数增长，美容等产品引领购物热潮TT123获悉，近日，TikTok预测平台上品牌的圣诞销售额将创纪录。这一增长得益于直播购物的快速普及和广告支出的显著提升。近年来，直播购物已成为品牌和消费者互动的新形式。在TikTok Shop上，目前有超过20万家活跃英国卖家，数量是去年的两倍，英国每日直播购物次数在过去一年增长了64%，而每日销售额增长了93%。一些品牌通过这一渠道实现了显著增长，例如美妆品牌Made by Mitchell
抓紧！TikTok美区赚钱机会来了，仅需营业执照就能开店！提到TikTok最具关注度的市场，美区市场无疑是焦点。TikTok在美国的成长历程充满波澜，从初创到崛起，再到遭遇政策挑战，几经起伏。然而，这片市场始终是全球跨境电商卖家心中的“必争之地”。以下，我们将通过时间轴和最新入驻政策，全面解析TikTok美区市场的发展脉络和机遇。TikTok美区发展历程：关键节点一览2017年5月：TikTok海外版正式上线，迈出全球化的第一步。10月：字节跳动以10亿
理发师晓华出圈海外，短视频营销还是要“听劝”7天涨粉300万，起底理发师晓华爆火之谜
2024年11月21日TT123早报| TikTok 预测平台上品牌的圣诞销售额将创纪录2024年11月21日TT123早报| TikTok 预测平台上品牌的圣诞销售额将创纪录
美区TikTok店铺类型，有这九种？01美国TikTok个人本土店（美国发货）开店资料：1、美国个人驾照/护照+居住地址，2、美国社会保障号(SSN) 或个人纳税人识别号(ITIN) 的最后 4 位数字。02美国TikTok企业本土店（美国发货）开店资料：1、美国公司主体与美国法人2、公司名+公司地址+EIN(雇主识别号(EIN)，也称为联邦税务识别号，用于识别商业实体)3、法人名+法人地址+SSN/TIN(美国社会安全号码(SSN
速看 TikTok Shop 入驻条件再降 【附最新入驻教程】大家好，我是半夜的蜗牛今天我们分享的TIKTOKShop美区教程:速看TikTok Shop入驻条件再降【附最新入驻教程】1.0 TikTok Shop 入驻条件再降这个2024.11.01的时候，我们就写一个文章，说的就是不需要流水就是可以注册TK美区了，很多朋友们在后台质疑我。说是他们注册的时候还是需要提供流水，可能是我们发布消息太早了。。。看原文：泼天富贵 TikTok Shop 平台新机遇
美国市场乱不乱tiktok官方说了算，美区门槛再次降低，放开后的影响，一定要注意！！！2024年tiktok官方发布了最新的美国入驻标准，新标准惊掉人的下巴，下边我们来回顾下tiktok美国的入驻门槛变化：这是2023年10月的入驻标准，当时为內邀：1. 珠宝水晶商家入驻门槛跨境电商商家：需公司基本的营业执照、品牌授权、过去一年内三个月的销售记录等。实力工厂 / 供应链商家：需公司基本的营业执照、供应链历史交易记录等。国内电商商家：需公司基本的营业执照、电商平台后台截图等。MCN/
Tiktok玩家第222篇：新手小白必看！TikTok 跨境电商从 0 到 1 实战入门全解析匿名用户社区用户本文将从基础认知层面出发，为大家详细剖析 TikTok 跨境电商的多种模式、涉及国家与地区的特点、各模式所需条件、关键概念以及物流、回款等重要环节，助力大家开启 TikTok 跨境电商之旅。TikTok 跨境电商主要有三种业务模式：短视频带货、直播带货和店铺运营。 一、TikTok 跨境电商的业务模式 1. 短视频带货此模式尤为适合小白入局。对于个人或小型团队而言，其入门门槛较低，
TikTok进行新测试，允许部分创作者在帖子中添加产品链接TT123获悉，11月19日，据外媒报道，TikTok正在进行一项测试，允许部分创作者在帖子中添加来自第三方联盟合作伙伴的产品链接。据了解，此次测试除了已宣布整合的社交商务应用LTK，还支持来自多个联盟合作伙伴的购物链接，包括亚马逊、沃尔玛、塔吉特、乐天、Temu、Impact、CJ、Expedia、Clickbank和Flexlink。根据符合条件的创作者收到的通知，新增的功能允许创作者在Tik
72小时“生存”考验，一批卖家或将被TikTok Shop踢出局11月19日，TikTok Shop对东南亚跨境订单履约规则进行了调整。根据最新政策，自寄/自送履约考核时效将从现有的120小时缩短至72小时，这一变动预计将于12月中旬正式实施。此外，揽收模式订单的履约考核节点也将作出相应调整，以适应新的物流速度要求。）图源：TikTok Shop商家一觉醒来，天塌了。由此，在社交平台上引发了大量讨论，大部分商家认为TikTok Shop缩短物流时效后，自己在东
深圳老板在TikTok东南亚卖吸尘器，单月吸金800万在东南亚市场，智能家电正迎来前所未有的需求高峰，尤其在吸尘器领域。数据显示，印尼市场的年复合增长率（CAGR）达到12%，成为家电品牌争相进入的“必争之地”。但在众多品牌中，深圳智能家电品牌HAN RIVER脱颖而出，仅用30天就在印尼TikTok站点卖出11.92万单，创下806.79万元的销售额。凭借这一成绩，HAN RIVER迅速跻身该领域的头部品牌，年营收突破1.5亿元。图源：Kaloda
曝光超600万，粘粘球再次翻红！解压玩具成圣诞送礼新趋势年末购物季的第一枪——黑五已经打响，接下来我们将迎来感恩节、圣诞节和新年购物热潮。为掌握消费者购物心理和计划，为Q4重大节日和年末购物季获取营销和选品的参考，投大大数据研究院深入分析了市场调研机构Numerator发布的《2024年Q4假期调查》报告，从感恩节、圣诞节和新年前夕三大节点展开消费洞察。庆祝意向高大多数美国消费者（95%）将至少庆祝2024年剩余的四个主要假期中的一个，72%将至少庆祝
义乌小商品在 TikTok 迎来第二春如何用独立站高效获取用户理解以用户为核心的独立站成长工作流成功案例分享" data-livewording="预约" data-noticeid="finderlivenotice-v2_060000231003b20faec8c7e38e1bc7dcc805ec33b077f9c92b118fecd9cba0766c26f848903e@finder-1731488478280322-72019
TTS美区跨境店进入“0门槛”普招时代要说TikTok关注度最高的市场，那么无疑还是美区市场了。TikTok在美区市场历经了几轮大的调整和波折，如果按时间线来看，至少历经了以下几个重要的时间轴：2017年5月 - TikTok海外版正式上线，提出“激发创造，带来愉悦”的愿景。2017年10月 - 字节跳动以10亿美元收购Musical.ly，并将其与TikTok整合。2018年1月 - TikTok正式登陆美国市场，吸引5500万月活
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